WHO WE ARE
A new breed of production company
Sweetshop & Green is a new breed of production company that makes films and TV projects that are artistically exciting, produced as a commercially viable product, with identified audiences and exported to the world.
The company is headed by Sharlene George, Founding Partner and Global Executive Producer of Sweetshop and acclaimed Israeli Producer Gal Greenspan, Co-Founder and CEO of Green Productions. Sharlene and Gal are Joint Managing Directors.
Sweetshop & Green strengths lie in combined experience with portraying localised and bold stories and combines two companies with a track record of artistic recognition. In addition, Sweetshop & Green both have a global outreach and significance experience both in international co-productions and in managing multiple projects.
Sweetshop & Green focuses on developing films and TV series which have something to say and change people’s perspective, while also increasing the cultural diversity of stories in their film making. Israel-born Gal, cultivates relationships he has formed with talented creatives in Israel and Europe through collaborations with Green Productions connecting them to global projects.
Joint Managing Director
Sharlene’s antennae is in production on a global level. Throughout the 18 years since the conception of Sweetshop, she has focused on delivering world-class production facilitated in multiple countries. Forging new markets and clients within these markets has become the core of Sweetshop’s business with eight offices in Auckland, Melbourne, Sydney, Bangkok, Shanghai, London, Los Angeles and New York. Having a director roster of 29 directors globally gives clients easy access to strong talent on a local level.
As a New Zealand born Cook Islander, telling more indigenous stories is an extremely important part of Sharlene’s focus.
Joint Managing Director
Gal has years of experience developing and producing films in Israel and worldwide. Under his management, Green Productions has produced nearly a dozen critically acclaimed films, among them Scaffolding, Menashe and Youth, which were screened and celebrated at prestigious film festivals such as Cannes, Berlin and Sundance, and were successfully distributed in Israel and internationally. The company specialises in international co-productions with countries including, France, Germany, Poland, Belgium, Brazil and Australia.
Gal is a big believer that art and commercial success can live together. "The hardest and most important part of our work is to find creative ways to bring quality content, content with a high cultural value, to a wide audience around the world." He also is a big believer in finding talent – writers, directors and actors - and giving them all the support he can in the development stage to make sure the story is strong and that they will come as ready as possible to the production. Gal also brings with him extensive experience in attaching strong co producers from other territories in the world to ensure his films gain the largest possible exposure.
At Sweetshop & Green, Gal focuses on finding and producing stories, scripts and talent in the global market, supported by the Green Productions team in Israel.
CONNECT WITH US
Joint Managing Director, Sweetshop & Green (Auckland)
Tel: + 64 (0) 21 662 556
Joint Managing Director, Sweetshop & Green (Melbourne)
Tel: + 61 (0) 428 728 694